Manipulate vs. Inspire

A follow-up article from “Four reasons why you always start with why, from Simon Sinek” As discussed in the previous writings, having more loyal fans will benefit the businesses in the long run. Those benefits are: A big amount of influence Having the most loyal followers (as customers and as employees) More innovative More profitable … Continue reading Manipulate vs. Inspire

Advertisements

The Law of Diffusion of Innovation

Follow-up article from "Four reasons why you always start with why, from Simon Sinek" Leaders become leaders because they have followers. Great leaders not just have followers, they have hardcore fans who believe in what they believe. These type of fans will sacrifice anything (e.g., blood, tears, sweat, money, time) to make sure the idea … Continue reading The Law of Diffusion of Innovation